CLOCKWISE FROM LEFT: Silk animal print dress, $159 (regular price, $242) - Beth Bowley | Wool button coat, $660 (regular price, $1,100) - 3.1 Phillip Lim | 3.5" leather metallic pump, $60 (regular price, $89) - Enzo Angiolini | Leather travel zip wallet, $100 (regular price, $150) - Cole Haan
Sales can be great, which I'm sure you realize if you read this blog. They may mean the difference between purchasing something and not. Unfortunately, modern sales are gradually becoming less of an actual sale and more of a promotion for the retailer.
For example, Nordstrom's Anniversary Sale, an event which is going on as I type. For all the hype it received, the deals are underwhelming. I visited a local Nordstrom to take a look at all the alleged"great savings," and was somewhat displeased. Apparently, I was one of few who were disappointed; the shoe section alone was fit to burst with the amount of people scooping up heels and wedges.
I glanced at the price tag of most items, assuming everything would be a spectacular deal. Unfortunately for my wallet, this was most certainly not the case. Most items had $30 or so knocked off the price, a mediocre discount when the shoe in question costs over $100. Like any other sale, I found a few items going for a more reasonable price, but they were still out of my budget.
After experiencing that so-called "sale," I wasn't in the mood to investigate the clothing section. Actually, I just didn't want to deal with the crowds. Sales at notable department stores tend to bring out the worst in people; I must have been smacked by a Coach purse three or four times upon entering. Regardless, it was interesting observing the women as they tried to get their little hands on the perfect pair of shoes. Also notable was the fact that nearly 95% of them were wobbling on heels: Isn't a hectic sale bad enough without attempting to walk on 4" stilettos?
Overall, I wouldn't recommend the sale unless you're willing to fish out at least $70. Oh, I forgot to mention: Out of mere curiosity, I also took a look at the handbags section. Interestingly enough, many of the handbags seemed to have been brought out especially for the sale, tricking customers into thinking the price was great. I saw a Calvin Klein patent tote whose price tag read, "SUGGESTED PRICE: $245, ANNIVERSARY SALE PRICE: $145." They must assume we don't read the price tags very carefully, don't they?
If you're still interested in checking out the sale, Nordstrom.com has the discount prices up until August 6.